Dutch Bros. sees revenue climb 34 percent year-over-year and raises its full-year outlook. The coffee company is targeting 4,000 shops over the next 10-15 years. Dutch Bros. (BROS) CEO Joth Ricci joins Yahoo Finance Live to discuss Q2 earnings, brand expansion, and the future of the company.
Regarding expansion, Ricci said, "Every year we've tried to grow our capacity as an organization to try to build into the new markets ... the most important thing is you take those lessons, you learn from them, and you continue to apply them to building your business. Understanding that you're building to the 4,000 shops, it's not just about the 38 (shops) that we put in place last quarter."
